Candidate Experience
“Why should I care about the views of unsuccessful candidates? I spend long enough processing the ones we hire to worry about those we don’t.”
This is something a lot of recruiters generally don’t say out loud but often think as their workload increases. Employers frequently only gather feedback on the recruitment process from successful candidates because of the perceived challenge associated with gathering feedback from all applicants including rejected ones – in one recent instance that meant ignoring the views of 98% of their candidates. These are fairly weighty numbers to ignore. We can’t help feeling that they are missing out on valuable feedback from candidates who had at least ‘bought in’ to the organisation by their application, and here’s why.
Research published for the 2013 UK candidate experience awards found that 49% of candidates claimed some form of relationship with the company they were applying to, including nearly 1 in 5 being an existing customer and 12% had family and friends working for that organisation. What’s more, another survey found that 38% of candidates state a change in their consumer status based on the recruitment experience.
Are they leaving the recruitment process after a good candidate experience or a bad one? Do they now have a positive or negative view about your organisation? Might they take their custom elsewhere or tell their friends and colleagues about the poor recruitment experience they just received? By and large the truth is that many employers fail to appreciate the damaging effects caused by a poor candidate recruitment experience both on their brand and future recruitment efforts.
Here at Caerusa Consulting, we go out of our way to ensure that every application is acknowledged and all candidates are provided with detailed feedback as soon as possible after application or interview. We want every candidate to leave your application or interview process wanting to secure employment with you, and most importantly telling all their colleagues and friends about the wonderful experience they have just had.
In today’s world of Social Media and blogging, one bad experience can result in a damaged brand only adding to your difficulties recruiting and retaining the best employees.
Rest assured that Caerusa Consulting will take care of your brand at all times by adhering to the following candidate care commitments.
- All candidate applications will be acknowledged on receipt. Furthermore each applicant will be given approximate guidelines of when they may expect feedback, both after application and interview.
- All candidates will be notified as soon as either positive or negative feedback is received from our client at either CV submission or Interview stage.
- We will always ask the extra questions to gauge a candidate’s experience after every stage of your selection process and provide you detailed and honest feedback. Whether good or bad, we understand the value this feedback has & will proactively look to source it at all times.
“Highly recommended recruiter who found me employment with the first job he suggested to me. Stuart is hard working and fully focused. He kept me regularly updated on all developments during the interview process. I was very happy to be represented by Stuart and recommend him to anyone looking for employment in the Online industry.”
Neil – Candidate – December 13, 2009
Call us now on (+44) 207 099 1087 to discuss how you can improve your candidate experience or contact us here